- Distinctive packaging or design that sets a product apart in the marketplace, such as the shape of a bottle or other container. Trade dress can be protected under trademark law if it can be shown that the average consumer would be confused if another product appeared in similar dress.
Business law dictionary. 2015.
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Trade dress — refers to characteristics of the visual appearance of a product or its packaging (or even the facade of a building such as a restaurant) that may be registered and protected from being used by competitors in the manner of a trademark. Vague|What… … Wikipedia
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trade dress — noun Those characteristics of the visual appearance of a product or its packaging that may be registered and protected from use by competitors in the manner of a trademark … Wiktionary
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dress — /drɛs / (say dres) noun 1. a one piece outer garment worn by women and girls, comprising a skirt and bodice, with or without sleeves. 2. clothing; apparel; garb. 3. fine clothes; formal costume: full dress. 4. outer covering, as the plumage of… … Australian English dictionary
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